It sounds too good to be true, but today sees the launch of a £300 headset that promises a natural facelift at home.
With a waiting list of over 2,000 women, the Slendertone Face device promises a non-invasive, cheaper alternative to cosmetic fillers and painful surgical procedures.
Promising to reverse the muscle wastage in ageing skin, the device uses electronic muscle stimulation technology, a technique that has been used in hospitals for more than 40 years for muscle rehabilitation.
They’re going to sell an awful lot of those devices